Cash on delivery — Africa
The customer pays the courier at the door, in local currency. The courier then remits the collected amounts to the company on a contractual cycle, net of agreed delivery fees.
Our operating chain is deliberately simple: we generate demand for our own products, confirm every order before it ships, and work with contracted partners for delivery and collection in each market.
Products manufactured to our specification and packaged under our own brand.
Paid social advertising drives traffic to our own localised online stores.
Each order is confirmed with the customer by phone or WhatsApp before dispatch.
A contracted courier delivers the parcel and, where applicable, collects payment.
Funds are remitted by the courier or payment provider on a fixed cycle.
Orders, deliveries and settlements are tracked per market in our own reporting.
Two collection models coexist, depending on local payment habits.
The customer pays the courier at the door, in local currency. The courier then remits the collected amounts to the company on a contractual cycle, net of agreed delivery fees.
The customer pays at checkout through a licensed payment provider, which settles to the company on its standard cycle. Refunds are handled under the provider's rules and our published terms of sale.
The company does not hold funds on behalf of third parties, does not operate as a payment intermediary and does not provide any financial service. All amounts collected are the proceeds of the sale of our own products to end consumers.
No parcel leaves without a confirmed order. It protects the customer, the courier and our own return rate.
Refused and returned parcels are booked back into stock, so our inventory reflects physical reality.
Courier performance is reviewed on delivery quality and reliability, market by market.
Off-the-shelf e-commerce tooling assumes card payment and a single market. Our reality is multi-country, multi-currency and largely cash-collected, so we run our own storefronts and our own reporting layer on top of them.

We are happy to walk banks, payment providers and prospective partners through our operating model directly.